Video Games Boost UK Economy by £1.3 Billion Through “Spillover Technology”
While the debate over whether video games are as important as other art forms may be tired, a recent report from Ukie and FTI Consulting provides ammunition for those who believe in the significance of the industry. The report highlights the growth of “other applications” where video game technology is being used, such as the use of game engine tech for virtual production. This development demonstrates how video games are not only entertaining but also driving advancements in technology.
Microsoft Explores the Possibility of a Mobile App Store for Games
Microsoft’s announcement of potentially launching a third-party app store raises skepticism, considering the dominance of Apple’s App Store and Google Play. Even with the introduction of new regulations under the European Union’s Digital Markets Act, it will be challenging for Microsoft to attract consumers to a new app store for games. The PC gaming market serves as an example, with Steam maintaining a dominant position despite efforts from Epic Games to gain market share through exclusives and free games.
Pokémon Go Collaborates with Pokémon Legends for Cross-Platform Promotion
In its eighth year, Pokémon Go continues to engage players through collaborations and content updates. The inclusion of Pokémon from the latest Switch game, Pokémon Legends: Arceus, not only promotes the main series game but also incentivizes Go players to try out the Switch title. This partnership benefits both Niantic and The Pokémon Company, attracting new players to both games and potentially boosting sales for Pokémon Legends.